HR'IT Consulting » September 29, 2021

Daily Archives: September 29, 2021

Business

YOUR PERSONAL NEUROMARKETING PLATFORM WHEN THE DECISION MATTERS

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At least 30% of your marketing decisions are based on “gut feel.” And we know making a decision based on gut can be scary and feel uncertain.

Now, you can get real scientific data about how your customers will respond to content BEFORE you make that crucial decision.

When time is tight, you can use the same tool that Consumer Insights teams around the world are using – but for your own personal neuromarketing questions. Immersion gives you more confidence, not more data.

Reduce risk and increase confidence, even when you only have 10 minutes to decide.

KNOWING IS BETTER THAN WAITING


When time is tight and you need to make a call, Immersion will be our little secret. Load your content, hit “Go”, and moments later you can see your audience’s emotional connection and predict success in market with over 80% accuracy.

NEURO­SCIENCE FOR EVERY ONE


Using neuroscience to pre-test content is proven to improve market outcomes, but the old ways of doing it were too slow, too hard, and WAY too expensive. Immersion gives you a personal neuroscience app in your browser for less than the cost of your monthly team lunch.

20 YEARS OF HARD CORE SCIENCE


Our founders spent years doing research funded by the US Government, and were tasked to discover how to identify the moment when a person on the battlefield makes a crucial decision or forms a long-term memory. It took some seriously hard work, but it is now proven science.

SOFTWARE, NOT SENSORS


We figured out how to use the cardiac sensors on the back of common smartwatches to infer the state of dopamine and oxytocin in your brain. This means, that 30% of your audience is ready to participate in a neuroscience content test right now.

Immersion will help you know what content will move an audience to action, so you can save time and put your budget behind the content that matters.


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